Joining The
Prebiotic
Soda Party.
Strategy • Content • Art Direction
Health-Ade, founded in 2012 by a nutritionist, her husband, and her best friend, was already a trusted client of Sircle Media when they approached us to bring their new prebiotic soda line, SunSip, to life. Our team jumped into action, executing a SoCal summer-inspired shoot, dynamic product-focused shots, and eye-catching 3D animations. From launching their three newest flavors to crafting vibrant, engaging content, we made this delicious, bubbly beverage shine!
SunSip’s summer pool and beach vibe has performed well, so we aimed to create a vignette with interchangeable elements for each flavor. The beach setting evoked classic beach day nostalgia, complete with familiar gear. Embracing a ‘70s SoCal aesthetic, SunSip wanted a balance of laid-back and premium, and we delivered!
Our work from the SoCal shoot was actually displayed on lifeguard towers in both Santa Monica and Venice!
The goal was to highlight all of SunSip’s refreshing flavors by dynamically showcasing the variety. What we achieved was an engaging asset that effectively captured the brand’s signature sunny, summery, and nostalgic aesthetic, enhanced by the blue sky background and subtle grain effect.
When SunSip launched their new Peach flavor they turned to us to capture the essence of a perfect summer day to bring the launch to life. We created a scene that highlighted the fresh, juicy flavor, with dynamic motion frozen in frames.
SunSip launched two new fizzy flavors—Dr. Bubbles and Cream Soda—and we introduced them with a clean, nostalgic diner vibe. The minimal set let the classic flavors shine while capturing the fun, fizzy energy of the drinks.
case studies
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